AWARDS & recognitions

Cannes Lions

Gold - Entertainment Sports - Film/branded Content

Silver - Entertainment Sports - Diversity and inclusion in sport 

Silver – Film - Corporate Social Responsibility

Silver - Online Film - Corporate Social Responsibility 

Shortlist - Entertainment Sports - Sports for good 

Shortlist - Film hinged on identifiable social behaviour

Shortlist – Film Craft– Casting 

Shortlist – Film Craft– Cinematography

Shortlist – Film Craft - Sound Design

Shortlist – Media - Use of branded content for digital 

Shortlist – Creative Data - Social data and Insight 

Saatchi and Saatchi New Creators Shortlist

Young Director Awards

Shortlist Charity commercial

Shots awards

Bronze in Charity / PSA campaign of the year 

Shortlist New director of the year

Shortlist Best use of sound design in a commercial

Ciclope festival Berlin

Silver in Cinematography

El Sol

Gold - Digital and Mobile - Online Video

Bronze - Film - Online Film

Bronze - PR - Corporate Social Responsibility

Bronze - Production - Direction

Shortlist - Film - Institutions / Leisure / Sports

Shortlist - Media - Best Use of Branded Content

Shortlist - Branded Content - Audiovisual Content - Television and/or Cinema

Shortlist - Branded Content - Media and/or Digital Platforms

Shortlist - Production - Art Direction/Animation/Post-production/Special Effects 

LIAA

Bronze – TV/Cinema/Online Film – Public Service/Social Awareness

Bronze – Branded Entertainment – Social Awareness 

Laus Awards

Silver – commercial work 

SYNOPSIS

A Black athlete arrives in Berlin, 1936. As he walks toward the Olympic stadium, hostile slurs and racist slogans line the streets. We assume they belong to the Nazi past—until we realize every insult is a real tweet, written in 2019.

This is the conceptual engine of Heroes of Today – Jesse Owens, a film that collapses time to expose the enduring violence of racism. Rather than reenactment, the work operates as a temporal palimpsest, using the mythic figure of Jesse Owens not to historicize struggle, but to underscore its continuity.

Shot in crisp, high-contrast black and white, the image is strikingly contemporary—eschewing period fetishism or archival mimicry. The minimal visual language, built from a restrained sequence of meticulously composed shots, lends the film a sculptural quality. The narrative unfolds with gravity and silence: Owens, alone, walks. The tension accumulates not through dialogue or montage, but through what enters the frame—inscriptions on walls, signs in windows, expressions from silent onlookers.

One by one, these texts reveal themselves to be present-day social media posts—verbatim racist tweets targeting Black athletes. This gesture of superimposition ruptures the illusion of historical distance. The stadium is not just in 1936 Berlin—it is wherever Black excellence is met with systemic hostility.

Despite its brevity and formal restraint, the film delivers an outsized impact. The power lies in its simplicity, its refusal to dramatize pain, and its unwavering focus on a single Black figure moving through a world that refuses to welcome him. The final result is a film that reads like a quiet scream: unresolved, accusatory, and necessary.

Critically acclaimed for its concept and execution, Heroes of Today – Jesse Owens stands as a resonant indictment of the present disguised as the past—a meditation on repetition, remembrance, and resistance.

Agency: DDB Spain

Chief Creative Officer: José Mª Roca de Viñals

Executive Creative Directors: Daniel Rodríguez, Nerea Cierco & Alfredo Vaz

Art Director: Fernando Morate

Copywriter: Arturo Dorado

Client Services Director: Alejandro Lavezzolo

Project Coordinator: Miguel Rodriguez

Account Supervisor: José de la Fe

Head of Production: Enrique Feijoo

Producer: Beatriz Mancha

Cast: Luis Ndong

Production Company: Garlic Films
Director: BRBR
1st Assistant Director: Jorge Calvo
2nd Assistant Director: Cecilia Perolio
3rd Assistant Director: Eduardo Garteizgogeascoa

Executive Producer: Álvaro Gorospe
Producer: Laura Ibáñez
Production Manager: Javier Sanjuán
Production Coordinator: Fernando Pahissa
Pre‑Production: Lucas Couto

Production Assistants: Laura Varas, Ray Ecija, Jose Brogeras, Sandra de la Rosa, Mario Tejedor, Andrés Alonso

Director of Photography: Michal Babinec
Focus Puller: Hugo Domínguez
Loader: Leticia Iniesta
Video Assist: Olvido Pérez
DIT: Carlo Rho
Steadicam Operator: Álvaro Carla
Steadicam Assistant: Mario Torreiro

VFX: El Ranchito
Color Grading: El Colorado
Telecine: Claudio Güell

Sound Design: Miguel Calvo “Maiki”
Sound Mixer: Mar González
Boom Operator: Juan Montoro Ugarte

Art Director: Javier Lepera
Dressers: Fernando Fernández, Raúl Ortega Marina, Raúl Martín Pérez
Assistant Dressers: Chrysi Zervou, Raúl Molina, Vicente Yestera

Wardrobe: Bubi Escobar
Wardrobe Assistant: María Aledo
Make‑Up Artist: Carolina Madera
Hair Stylist: Sonia Teruel

Editor: Alejandro García
Special Effects (SFX): César Alcalde